e-러닝 콘텐츠 및 서비스 품질이 재이용 의도에 미치는 영향에 관한 연구

• 영문명: E-learning Content and Quality of Service A Study on the Impact of Recycling on the Intent
• 발행기관: 한국창업학회
• 저자명: 김성균(Soung Gun Kim) 정기한(Ki Han Chung)
• 간행물 정보: 『한국창업학회지』제6권 제4호, 47~68쪽, 전체 22쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2011.12.31

영문 초록

In the higher education, the quality of e-learning contents and services are critical success factors. Especially, it determine the intention to use and reuse of e-learning system. The technology acceptance model(TAM) and the information systems success model has formed the basis of our research model. The quality of e-learning contents and services were classified into two or three factors, and also the SERVQUAL variables were used to measure the factors. The survey questionnaire was distributed to the college students who had experienced in e-Learning. The measurement and structural equation model was verified by model fitness indexes. The test result was enough to validate the research model. But the results of hypotheses test was some disappointed. Most service quality and content design factors didn t affected on the learner s attitude and learning satisfaction, but the quality of contents itself strongly affected on them. The path analysis proved that the mediating variables, attitude and satisfaction, were also very important factors to relate between the quality factors and the intention to reuse.

목차

Ⅰ. 서론

Ⅱ. 이론적 배경 및 관련연구

Ⅲ. 연구모형 및 방법

Ⅳ. 실증분석

Ⅴ. 결론

참고문헌

Abstract

키워드

e-Learning Contents quality Service quality Attitude Learning satisfaction Intention to reuse