스마트폰 애플리케이션 불법적 사용 태도에 미치는 요인 연구

• 영문명: A Study on Factors that Influence the Attitude to Pirate Smartphone Application
• 발행기관: 한국IT서비스학회
• 저자명: 김중한(Joong Han Kim)
• 간행물 정보: 『한국IT서비스학회지』한국IT서비스학회지 제13권 제2호, 19~34쪽, 전체 15쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2014.06.30

영문 초록

As the global smartphones market is growing at a brisk pace, their associated mobile applications are becoming increasingly ubiquitous in our daily life. The growth of mobile application business is explosive. Like other digital contents businesses, illegal downloads of copyrighted mobile applications become major obstacle in the future of the industry. In spite of anti-piracy efforts, the phenomenon has been getting worse. It is necessary to change the focus of current deterrence policies and strategies. This study investigates the factors influencing smartphone applications piracy behavior. For better understanding of illegal behavior, a research model of potential determinants for the piracy behavior is developed and empirically tested via path analysis using structural equation modeling. Findings show that social factors, beliefs concerning benefits from piracy, self-efficacy, and habit have significant effects on attitude toward smartphone application piracy. The result also shows perceived risks and facilitating conditions were not significantly related to their attitude. Implications for research and practice are discussed.

목차

Abstract

1. 서론

2. 선행연구

3. 연구모형 및 가설

4. 연구방법

5. 결론 및 향후 연구과제

참고문헌

키워드

Piracy Smartphone Application Unethical Behavioral Model Illegal Downloading Mobile Apps