백제문화 관광상품의 방안 연구

• 영문명: A Study on Tourist Merchandise Development Strategy in Baekje Culture
• 발행기관: 국제관광산업학회
• 저자명: 함영덕(Ham, Youngduck)
• 간행물 정보: 『국제관광산업연구』제2권 제3호, 151~174쪽, 전체 24쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2009.04.30

영문 초록

Baekje cultural range was very poor in comparison with that of Shilla, for it was destroyed by Shilla during A.D 660, also preservation of historical culture relics and property was also very poor and putting tn bad order. In order to promote Baekje cultural tourism merchandising, it is needed by various developing strategy and program. First, The present circumstances and developing strategy of Baekje cultural range is deeply researched, also various problem factors is considered for cultural tourism development. In order to achieve successful tourism policy, first, It meeds to make the best use of specialist fosterage and practical use which is able to create new value. Second, "develop various contents of historical cultural arts resources for tourist merchandising. Third," make the best use of festival event cultural activation.

키워드

Baekje culture Tourist Merchandise