학습지향성, 자기효능감, 창업의도 간의 관계: 창업경험의 매개된 조절효과를 중심으로

• 영문명: The Relationship between Learning Orientation, Self-Efficacy, and Entrepreneurial Intention: The Moderated Mediation Effect of Entrepreneurial Experience
• 발행기관: 한국무역연구원
• 저자명: 이주헌(Joo-Heon Lee)
• 간행물 정보: 『무역연구』제21권 제1호, 501~526쪽, 전체 26쪽
• 주제분류: 경제경영 > 무역학
• 파일형태: PDF
• 발행일자: 2025.02.28

국문 초록

Purpose - The purpose of this study is twofold. First, it examines the mediating effect of self-efficacy on the relationship between learning orientation and entrepreneurial intention among Korean employees. Second, it investigates the moderated mediation effect of entrepreneurial experience on the relationship among learning orientation, self-efficacy, and entrepreneurial intention. Design/Methodology/Approach - Empirical research was conducted through the analysis of 326 questionnaires collected via online survey. Mediation analysis was conducted using Baron and Kenny’s (1986) three-step approach and Hayes’ (2017) PROCESSM Model 4. Moderation effects were analyzed using hierarchical regression analysis and PROCESS Macro Model 1. Finally, PROCESS Macro Model 8 was used to test the moderated mediation effect. Findings - The empirical results analyzed in our study are as follows: First, self-efficacy was found to have a partial mediating effect on the relationship between learning orientation and entrepreneurial intention. Second, entrepreneurial experience also has a negative moderating effect on the relationship between learning orientation and entrepreneurial intention. This was found to be indirectly transmitted through self-efficacy, as the moderating effect of entrepreneurial experience exists between learning orientation and self-efficacy. Research Implications - To enhance entrepreneurial intentions, it is crucial to improve learning orientation and self-efficacy. Furthermore, enhancing learning orientation is more effective in increasing entrepreneurial intentions among Korean employees with limited entrepreneurial experience as compared to those with extensive experience.

목차

Ⅰ. 서론

Ⅱ. 이론적 배경

Ⅲ. 연구방법론

Ⅳ. 실증분석 결과

Ⅴ. 결론

References

키워드

Entrepreneurial Intention Entrepreneurial Intention Learning Orientation Moderated Mediation Self Efficacy