Tourist s Satisfaction with Supply of Product

• 발행기관: 한국문화관광학회
• 저자명: Dr. Hassan Esmaeilzadeh
• 간행물 정보: 『문화관광연구』제23권 제2호, 7~16쪽, 전체 10쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2021.12.31

영문 초록

One of types of the tourism, is cultural tourism that emphases for developing communication among different nations. Therefore via recognizing cultural tourism development tools, we can develop this type of tourism, and this task can bear many advantages in cultural, economical, social and environmental aspects. City of Bonab that has been existed in province of East Azerbaijan of Iran country, has different products for present for tourists. One of them is Bonab’s Kebab. Bonab’s Kebab is type of meat that has 120 year history and is possession of Bonab City. This meat is very pleasurable and has special popularity among tourists, and nowadays this meat has different agencies at many of Iranian cities. Some of these meat development positive outputs includes of: tourism development, propagation of new cultural samples in Bonab city, infrastructures expanse, economical and jobs development, and etc. In this research, I have attempted that first I describe Bonab’s Kebab and then I have surveyed satisfaction condition of tourists from Bonab’s Kebab. Therefor, I have used from different indicators for this study. These indicators includes of: satisfaction condition of tourists from meat quality; sanitary status of restaurants, meat price, time of meat bake, hospitality condition of sellers, and accessibility condition of tourists for restaurants. Research method is descriptive- analytical method. First, I have descript Bonab’s Kebab using descriptive method, then, I have surveyed satisfaction condition of tourists from product present using analytical method. Data collection method is librarity-survey method, and I have used in data analysis stage from content analysis, Spss software, and etc. statistic society is Bonab tourists. Study results are show that satisfaction condition of tourists is desirable, and sellers of this meat try to develop infrastructures and product quality.

목차

Introduction

Research Methodology

Descriptive Statistics Method:

Concept of Cultural Tourism

Introduction of Bonab City and famous Bonab’s Kebab

Data Analysis

Satisfaction with Quality of Dish

Satisfaction with Preparation Time

Satisfaction with Hygienic Condition of Eating Place

Satisfaction with Price

Satisfaction with Level of Hospitality of Providers

Satisfaction with Time of Availability of Eating Places

Conclusion and Strategies

키워드

Cultural tourism Bonab’s Kebab Infrastructures Iran