사회자본이 지역문화축제의 주민참여와 만족도에 미치는 영향

• 영문명: An Analysis on the Effect of Social Capital on Residential Participation and Satisfaction of Regional Cultural Festival
• 발행기관: 한국비교정부학회
• 저자명: 조용란(Yong-Lan Cho)
• 간행물 정보: 『한국비교정부학보』제15권 제3호, 385~414쪽, 전체 30쪽
• 주제분류: 사회과학 > 행정학
• 파일형태: PDF
• 발행일자: 2011.12.30

영문 초록

Great efforts have been placed on attracting tourists and promoting the regional districts by establishing a distinct identity and unique culture. Local festivals became one of the most effective means of promoting the regional districts. However, the misconceptions that festivals are uneconomical & costly, and used as a tool to promote the regional politicians are the reasons behind the growing negative perception. The government is changing the keynotes of the festivals including reorganizing the structure. The purpose of this study is to analyze the effect of social capital on residential participation and customer satisfaction of regional cultural festival. Independent variables are trust, social rule, network, communication. Parameter are attention and participation of local festivals. This paper tries to propose a new policy direction based on the evaluation of cultural tourism festivals’support policy, environmental analysis and the opinions of the festivals’practitioners. This paper essentially hopes to provide theoretical contribution regarding the creation of policies and practical contribution regarding the direction of support policies.

목차

Ⅰ. 서 론

Ⅱ. 이론적 배경

Ⅲ. 분석 결과

Ⅳ. 정책적 함의

Ⅴ. 결 론

참고문헌

키워드

지역축제 주민참여 사회자본 지역문화축제 지방자치단체 고객만족 regional festival resident participation social capital regional cultural festival local government customer satisfaction