급격한 경영환경의 변화와 바람직한 창업혁신정책과 혁신경영전략

• 영문명: A Study on Entrepreneurial Innovation Policies and Business Strategies in Rapid Business Environment Change
• 발행기관: 한국창업학회
• 저자명: 이주헌(Joo Heon Lee)
• 간행물 정보: 『한국창업학회지』제4권 제3호, 98~107쪽, 전체 10쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2009.09.30

영문 초록

Unprecedented rapid changes in global business environments have brought tremendous challenges to government officials and corporate executives. They need a new conceptual framework to understand these challenges and set appropriate strategies and policies. Since 1960s, because of low labor costs and technology transfers from developed countries, Korea has experienced extremely high economic growth. However, past success becomes what March call a “success trap” and a veil to cover us from identifying the right way. We have wasted our valuable time without accumulating required knowledge and skill. Thus, during the past 15 years, our economy has fallen into periodic difficulties. Changes in global business environment demand new policies to boost employment and establishment of business. Also, instead of managing for cost control, business managers need to help establish new leadership for creating entrepreneurship and innovation. In this article, we try to interpret the content and the meaning of global business environment changes. Based on the recognition of future trends from a global perspective, we try to suggest entrepreneurial strategies and innovation policies that could be applicable to new economy and society contexts,

목차

Ⅰ. 서론

Ⅱ. 경영환경의 변화와 경쟁전략의 방향

Ⅲ. 결론

참고문헌

Abstract

키워드

Innovation Business environmental changes Entrepreneurship