중소벤처 소프트웨어 개발업체의 서비스 품질 분석 모형에 관한 연구

• 영문명: A Study of the Service Quality Analysis Model in Venture Software Development Company
• 발행기관: 한국창업학회
• 저자명: 최승일(Seoung Il Choi) 김수욱(Soo Wook Kim) 문종범(Jong Beom Moon)
• 간행물 정보: 『한국창업학회지』제4권 제1호, 53~71쪽, 전체 19쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2009.03.31

영문 초록

Software business is kind of high value-added industry. Especially resource-poor countries, like Korea, IT business is the backbone of the Blue Ocean industries. Korea is an IT powerhouse but unfortunately, software filed very weak of global competitive power. So this paper using Kano Model and QFD for analyze customer feedback and technical balance for software develop company. The Kano Model of customer satisfaction classifies product attributes based on how they are perceived by customers and their effect on customer satisfaction. These classifications are useful for guiding design decisions in that they indicate when good is good enough, and when more is better. This research shows how to using Kano model and QFD and how to propose an advise effective method for the develop company. Small venture companies required make user friendly design and reflect customer’s needs when create their commercial software. Also Kano Model and QFD proposed how to classified technical characteristics into Kano’s elements and how to use the classified results in new software creating process. A lot of small venture company have various valuable skill for programming filed, but they have weak point about skill for customer-side strategies. Therefore, throughout this study for the reorganization of these software market for domestic company to offer a variety of market analysis and strategy.

목차

Ⅰ. 연구배경

Ⅱ. 중소벤처 소프트웨어 개발업체의 현황 및 국내외 특성

Ⅲ. Kano 모형과 QFD 에 대한 문헌 연구

Ⅳ. 중소벤처 소프트웨어 개발 업체의 서비스 품질 분석 모형의 개발

Ⅴ. 향후 연구과제 및 기대효과

참고문헌

Abstract

키워드

Kano Model Software service quality Package software Network externality