국내 관광관련산업에서 인터넷 전자상거래에 도입현황과 문제점에 대한 실증적 연구

• 영문명: A Study on the Current Status and Problems of Internet Electronic Commerce at the Tourism Industry
• 발행기관: 대한관광경영학회
• 저자명: 김영문
• 간행물 정보: 『관광연구』제16권 제1호, 105~124쪽, 전체 20쪽
• 주제분류: 사회과학 > 관광학
• 파일형태: PDF
• 발행일자: 2001.06.30

영문 초록

The main purpose of this paper was to investigate the current status and problems of internet electronic commerce at the tourism industry in Korea To accomplish the purpose of this paper efficiently and effectively, first of all, theoretical background of internet-based electronic commerce was reviewed briefly. Second, research methodology was discussed with the following topics: (1) a research model, (2) ranges of data collection, (3) data collection period and methods, (4) evaluation factors of internet electronic commerce, and (5) data analysis methods Third, the current status of internet electronic commerce was discussed with following topics: (1) characteristics of the sample, (2) information of products provided, (3) reservation and purchase of products, (4) payments, (5) security and certificate authority, and (6) other additional services Finally, this paper was summarized and future research areas were suggested briefly.

목차

Abstract

Ⅰ. 서론

Ⅱ. 전자상거래의 이론적 배경

Ⅲ. 연구의 설계와 분석

Ⅳ. 인터넷 전자상거래 도입 실태의 분석 결과

Ⅴ. 주요 문제점

Ⅵ. 결론

참고문헌

키워드

전자상거래 인터넷 관광