MZ세대의 주택구매 의사결정 영향요인에 관한 연구

• 영문명: A Study on the Influencing Factors of MZ Generation's Housing Purchase Decision : Focusing on the phenomenon of “Youngkle”
• 발행기관: 한국도시부동산학회(구.도시정책학회)
• 저자명: 최남순 최민섭
• 간행물 정보: 『도시부동산연구』14권 1호, 149~173쪽, 전체 25쪽
• 주제분류: 사회과학 > 정책학
• 파일형태: PDF
• 발행일자: 2023.03.31

영문 초록

This study aims to analyze the “YoungKle” phenomenon that has occurred since 2016 as a factor influencing the decision to purchase a house. Housing prices soared as liquidity that wanted to invest was flocking to the real estate market due to the overlapping low-interest rates in the loan market and abundant liquidity in the market. The “YoungKle” phenomenon occurred in the housing market when the MZ generation feared that they would not be able to have their own house for the rest of their lives due to the news of the rapid soaring in house prices, so used all possible loans with their parent's help to buy their housing. Investment in real estate requires clear risk analysis and yield analysis, so must be determined based on reasonable judgment, nevertheless, panic buying occurred. This study analyzes the influencing factors of decision-making and satisfaction with housing purchases of the MZ generation who had experience in purchasing houses from 2016 to recently, and it presents implications for making reasonable housing purchase judgments in the future.

목차

Ⅰ. 서론

Ⅱ. 이론적 고찰

Ⅲ. 이론적 고찰

Ⅳ. 실증분석

Ⅴ. 결론

참고문헌

키워드

MZ세대 영끌 주택구매 영향요인 주택구매 성향 주택구입 만족도 MZ Generation Youngkle(Korean expression for “FOMO Syndrome”) Factors Influencing Home Purchase Home Purchase Tendency Home Purchase Satisfaction