Winset 분석을 통한 도시개발과정에서 공공과 민간의 협상에 관한 연구 용산국제업무지구 사례를 중심으로

• 영문명: A study on Negotiation between the public and private sector on the urban redeveropment project process Focused on the YIBD Project
• 발행기관: 한국도시부동산학회(구.도시정책학회)
• 저자명: 이선우(Lee, Sun-woo) 오종열(Oh Jongryul)
• 간행물 정보: 『도시부동산연구』8권 1호, 59~76쪽, 전체 18쪽
• 주제분류: 사회과학 > 행정학
• 파일형태: PDF
• 발행일자: 2017.04.30

영문 초록

This is a case study about negotiation between developer and public sector on the urban development process which was a large inner city redevelopment project in Seoul. It analyze negotiation in the process of setting up Yongsan International Development Project(YIBD) focusing on Winset and ZOPA(Zone of Possible Agreement) between development main agents. Korail as a main developer and Seoul City Government as a public sector had opposite goal each other, so there were not much ZOPA with each other. Through the negotiation, they gradually made wider Winset range of each other and formed ZOPA. Policy implication is as in the following. In order to secure negotiation power in the process, an organization of the first Winset is the key point. And in order to secure ZOPA(Zone of Possible Agreement), reinforcement of negotiation power to be able to change the Winset by suggesting diverse acceptable alternatives to the opponent party is required.

목차

Ⅰ . 서 론

II. 분석결과

III. 결론

키워드

협상력 윈셋 협상가능영역 용산국제업무지구 비대칭협상 Negotiation Power Winset ZOPA YIBD(Yongsan International Business District) asymmetrical negotiation